I am
NATURE. NATURAL COSMETICS
FOR THE PROFESSIONAL HAIRCARE
AND HAIRSTYLE INDUSTRIES 1 2 FIND OUT MORE Philosophy Academy I am
NATURE. NATURAL COSMETICS
FOR THE PROFESSIONAL HAIRCARE
AND HAIRSTYLE INDUSTRIES 2 2 FIND OUT MORE Philosophy Academy

We create vital cosmetics by drawing on nature’s wisdom to enhance natural beauty and ensure personal wellbeing.

Seremony
SEREMONY is a line of vital, vegan, eco-luxury cosmetics for beautiful, healthy hair and scalp. The no distilled water but precious, concentrated organic plant water: the extremely high active ingredient content involves all the sensory organs, enhancing natural beauty in harmony with nature. All packaging is made of glass and pharmaceutical aluminium — recyclable materials — to protect the precious plant formulas.
Seremony
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Seremony
Rigenedia
RIGENEDIA SUPREMA Progressive Circadian Hair Reconstruction. The first Circadian Hair Reconstruction based on circadian rhythms that has multiple benefits also on skin. Rich and concentrated formulas, which guarantee rapid results, effectiveness, and wellness thanks to the synergy between the different key ingredients and their concentrations. Holistic Ritual hair Spa, vegan, eco-luxury and 100% active.
Rigenedia
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Aura Solare
AURA SOLARE is a line of natural sun cosmetics, with different actions when applied to hair or skin. It protects and nourishes hair while maintaining its natural beauty, while the selected vegetable raw materials act on the skin-brain connection to give an authentic feeling of good mood; respecting nature, and our seas.
Aura Solare
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MYVEGOXI
MYVEGOXI - an oxygen therapy system that offers innovative treatments for skin care and hair beauty. MYVEGOXI is an “oxygen concentrator device” which, thanks to the use of 98% pure oxygen combined with MYVEG cosmetic lines, effectively and immediately treats skin anomalies and stem blemishes, combined with sensory wellness rituals.
MYVEGOXI
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Color NH3 Technology
COLOR NH3 TECHNOLOGY is a professional permanent cream colour that uses latest-generation technology: encapsulated ammonia. Gentle on hair and scalp and packed with functional plant-derived ingredients, it delivers intense colour and radiant tones.
Color NH3 Technology
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Candy bleach
Candy Bleach
This conditioning no-dust bleaching powder contains white clay and natural sugar polymers. It delivers maximum lift while maintaining the hair's natural shine and integrity. For intense lightening that leaves hair radiant and protects the hair fibre.
Candy Bleach
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Erbe Tintorie
This professional semi-permanent vegan hair colour contains a variety of plant extracts and is enriched with pure direct pigments. The colour ritual is activated with warm thermal water that is certified by the Italian Ministry of Health. Guarantees maximum grey hair coverage and short processing times. For personalised, extremely natural and vibrant colour every time.
Erbe Tintorie
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Erbe tintorie
Experience
Experience
Self-care is a journey that begins with hair and skin and culminates with emotions and inner wellbeing. Live in harmony with nature and allow yourself to be enveloped by the energy of flowers and medicinal plants. What you feel is important.
Experience
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